Avainsana: design thinking

Episode 29: Exploring Legal Design Methods and Tools with Angélica Flechas

Angelica Flechas.

If you are a designer, I really think you need to work with lawyers. Law is like a box no one wants to open, unless you are a lawyer, but now this box is being opened. And there are many lawyers who want to be part of this movement. If you are a designer you can be the bridge that connects these lawyers with the final user. And your tools are part of that process

There are many ways design can be practiced, also in the legal context. Many are familiar with the methods and tools highlighted in various service design books, such as making up different user personas and prototyping with legos and cardboard boxes. But what kind of methods and techniques legal designers like to use in their real life design projects? Are there some tools that work particularly well in the legal context?

In this episode we meet Angélica Flechas, who is a legal designer both with a law and design degree from Los Andes University in Bogotá, Colombia. Angélica runs her own service design consultancy agency HÁPTICA and has a wide experience from various service design cases both in legal and other industries. Angélica shares with us her favorite design methods and tools and tells how they work when designing legal products and services. One of them is called “Frankenstein”. We also discuss why prototyping is so important and how lawyers can easily start using it to improve their performance. Hint: your daily assignments are a potential test environment. Angélica also encourages designers to engage with legal design projects. Helping lawyers to bridge the gap between their services and the clients can have a significant social impact.

Angélica Flechas is a designer and a lawyer from Los Andes University in Bogotá Colombia. She has been working on service design for 8 years, after getting in touch and falling in love with this Design wave, when presenting a paper at the Global Service Design Conference in Helsinki in 2012 – Servdes. Six years ago, she decided to create her own Service Design Consultancy Agency – HÁPTICA – where she runs as Founder, Service and Legal designer Consultant, and as General Manager. She has worked for different industries such as: retail, finance, hospitality, health care, insurance, education, construction, government, law offices, among others. She is also a teacher in the undergraduate program for Business Administration at Los Andes University.

Episode 28: Do’s and Don’ts of Legal Innovation with Marco Imperiale

Marco Imperiale.

“I am not expecting law firms to be innovative, I’m not expecting law firms to be software houses. If I want a software, I go to a software house, if I want legal advice, I go to a law firm. I think for me the trick is to be in a law firm that is 20 to 30 percent more innovative than their peers.”

We are living very exceptional times to work as a lawyer. The innovation game is on in the legal industry, and law firms are not excluded from it. New legal roles are created and the dominant players are yet to emerge. Working as today’s lawyer differs greatly from the era of our grandparents, although it might be overwhelming to figure out what still has to change and what can remain. Should law firms of the day be like software houses and start selling legal design services?

In this episode we are joined by Marco Imperiale to discuss legal innovation, and its do’s and don’ts. Marco is an innovation and design thinking veteran in the legal industry and has years of experience in hands-on innovation work. Marco shares his thoughts and ideas about how to start the innovation work in law firms and what to focus on. For lawyers who are not that keen on the change, the good news is that there will always be a need for traditional legal expertise too. But to make the most of it for the clients, it’s good to start working in multidisciplinary teams and try to be at least a bit more innovative than the competitors. We also discuss why selling legal design services is so difficult, but why buying them is a good for any company that seeks for positive transformation. At the end of the episode Marco, who is also a trained mindfulness trainer, shares his tips for calming the mind in the midst of the busiest season.

Marco Imperiale is a lawyer, a mediator, and the head of innovation at LCA Studio Legale.He has extensive experience in legal design, legal tech, and in the interplay of copyright law and the entertainment industry. Whenever he finds time, he also works as a teaching fellow for Harvard Law School (CopyrightX course) and as a mindfulness trainer. Marco is an avid passionate of innovation in its broader meaning, and he is the author – together with Barbara de Muro – of the first Italian book on legal design, published by Giuffré Francis Lefebvre.

Episode 26: Proactive Legal Information Design with Helena Haapio and Rob Waller

Rob Waller and Helena Haapio.

Making legal information more comprehensible and easier to use is a central theme in legal design. It is also a topic that has recently gained increasing research interest, sparking new ideas on how to enhance the usability of contracts and other legal documents in practice.

Research has shown that understanding what a document says, is all about human metacognition. If users are enabled to connect the content of a legal document with ideas that are meaningful to them, it can help avoid “cognitive accidents” and work as a proactive method to promote legal wellbeing of the users and other parties. When users can understand what is expected of them, legal conflicts and misbehavior due to misunderstandings are less likely to occur.

Rob and Helena share insights from their various projects and collaborations, like the contract simplification project with an energy industry facility and Canadian aboriginals. We also hear what proactive law is, and practical tips about how to improve the usability of legal documents. If you want to know what makes a good (legal) document, tune in!

Helena Haapio is a lawyer on a mission to change the way contracts and law are perceived, presented, and taught. She is a lawyer and contract strategist by day and a researcher, author, and editor by night. She has had the good fortune of working with information designers and plain language experts who have taught her a lot. She is a co-founder and co-creator of the WorldCC Contract Design Pattern Library and currently co-editing two books for Edward Elgar, one on Contract Design and the other on Legal Design.

Helena is an Associate Professor of Business Law at the University of Vaasa, Finland, and a Contract Strategist at Lexpert Ltd. In addition to her doctorate and LLM, she is proud to hold a Master of Quality degree. Like engineers, Helena wants everything she does to be functional, useful, and usable.

Rob Waller’s recent work is in the growing field of legal information design, working to improve consumer and business contracts through plain language, usable design and visualization. His other current focus is the Information Design Summer School, which introduces non-specialists to theories and techniques that help to simplify complex information.

​Semi-retired from a career in research, teaching and consultancy, Rob has more time now for renovating a 200-year-old stone barn, gardening and playing sax – where no one can hear him. His 1987 PhD explored the relationship between language and design, and he continues to look for better ways to explain this and unify them in practice. Rob the current President of the International Institute for Information Design.

Link to the article mentioned in the episode: Robert Waller, Jenny Waller, Helena Haapio, Gary Crag & Sandi Morrisseau, Cooperation through Clarity: Designing Simplified ContractsJournal of Strategic Contracting and Negotiation, Vol. 2, Issue 1–2 (Special Issue: Contracting for Innovation and Innovating Contracts), 2016, pp. 48–68. Manuscript available at ResearchGate. ( Please note that this is a manuscript of an article accepted for publication in the Journal of Strategic Contracting and Negotiation. To cite this article, please refer to the published version.)

Episode 25: Decoding Law with Neuroscience with Dominique Ashby

Dominique Ashby

At first, neuroscience and law may seem an odd combination. Neuroscience examines the human nervous system and tries to explain human behavior. When using this understanding in law, it will help us create better law, legislation, and policy. And lead to situations where rights and obligations are understandable for everyone.

Profound understanding of human behavior is a key to success in legal design projects. Where legal design doesn’t necessarily aim to nudge people to certain choices, it still seeks to influence people’s behavior in a positive way. When people’s cognitive and emotional needs are being met, and they can truly understand what is expected of them, they are more likely to make choices that support the legal wellbeing of themselves and others. Should every legal design team then have their own neuroscientist?

In this episode we discuss the possibilities of neuroscience in legal design with neuroscientist Dominique Ashby. Dominique tells us how neuroscience can help law to achieve it’s missions, and on the other hand, what are the perils of behavioral influencing. We also discuss the importance of brain health in work life. If you still brag with your working hours instead of your sleeping hours – this episode is for you!

Dominique Ashby is a former lawyer, who decided to bring her first passion, neuroscience, into the business world. In her own consultancy company, [email protected], Dominique advises organisations in change management using the power of neuroscience. She has also experience from working with legal design teams.

Following a successful first career as a lawyer in private practice, in-house and with alternative legal providers, Dominique decided to bring her first passion, neuroscience, into the business world.  Dominique takes the headache out of change for organisations with strategies and toolkits based in neuroscience that reduce resistance and increase productivity during times of change. Using the power of neuroscience she helps us all reach our full potential at work.

Episode 24: Rights at the Museum with Dina Bailey

Dina Bailey

In this podcast series we have learned that law and lawyers look back way too much when solving problems. And we have also learned that design thinking encourages us to look ahead to the future when solving problems. So now you might be wondering if Henna and Nina are going back to traditional way of doing law by bringing up museums. Not to worry though, in this episode with Dina Bailey we learn what designers and lawyers could learn from museums and their curators!

Museums and exhibitions are special venues for learning. Museums can use techniques and tools that create immersive, sensory experiences, evoking human emotions and thoughts unlike any other forms of communication. This way museums can effectively promote positive change through learning.

Museums play a key role in enhancing the public’s understanding of human rights and promoting respect to others. Using different tools and techniques, such as storytelling, photos, and interactive displays, museums help us examine the past violations of human rights and remember those who were affected. Exhibitions will leave visitors with more knowledge but also evoke empathy. And empathy plays a key role in preventing future injustices.

Dina Bailey is the CEO of Mountain Top Vision, a consulting company that works with organizations on trainings and strategic initiatives that support more inclusive communities. She has been the Director of Methodology and Practice for the International Coalition of Sites of Conscience, the inaugural Director of Educational Strategies at the National Center for Civil and Human Rights, and the Director of Museum Experiences at the National Underground Railroad Freedom Center, and a high school English teacher at Pike High School.

Dina holds a Bachelors in Middle and Secondary Education, a Masters in Anthropology of Development and Social Transformation, and a graduate certificate in Museum Studies. She has been an adjunct professor at Johns Hopkins University and at George Washington University; and, she has been published in both the formal education and museum fields. Dina is proud to be the Secretary of the American Association for State and Local History, the DEAI Committee Co-Chair on the board of the American Alliance of Museums, and the Chair of the American Alliance of Museums’ Education Committee.

Episode 23: Doing Law in the 21st Century with Astrid Kohlmeier and Meera Klemola

Meera Klemola (left) and Astrid Kohlmeier.

Access to justice, digitalization, billable hours, burning the midnight oil, comprehensibility, working culture… Those are the topics that often come up when discussing what needs to change in the legal industry. How to do law in the 21st Century with the tools and mindsets from the 18th Century? What would Astrid and Meera do?

In this episode we are joined by the legal design legends and leading global experts Astrid Kohlmeier and Meera Klemola. Astrid and Meera are also published authors, their book ”The Legal Design Book – Doing Law in the 21st Century” was published earlier this fall.

Astrid and Meera tell us about the book project (and give valuable tips for the legal publishing industry!). They also share their insights about the core elements of doing law in our era and why we are going through transformation as an industry exactly now. They both have tremendous experience on Legal Design projects and working with different clients and they help us imagine what can be legal designed with sharing some examples on those projects.

We are certain that after listening to this episode, everyone will see the benefits of Legal Design so clearly that it will definitely become the mainstream way of doing law in the 21st Century!

Astrid Kohlmeier is a lawyer and internationally
renowned legal design pioneer. She has been
combining law and design for more than 15 years, with senior roles in the insurance, litigation, finance, and service design industries. The legal design expert advises legal inhouse departments and law firms such as Clifford Chance, Linklaters, Airbus, SAP, NetApp and many more. Winner of several design awards as well as honoured as “woman of legal tech”, she develops user-centric legal solutions with a focus on innovation and digital transformation. Astrid is a member and lecturer of the Executive Faculty at the Bucerius Center on the Legal Profession, co-founder of the non-profit
organization “Liquid Legal Institute e.V.”, speaker at relevant conferences worldwide and works with a global network of legal designers. She is actively engaged at the intersection of education and method development to establish the profession of “ legal designers” worldwide.

Meera Klemola is globally recognised as one of the pioneering voices in Human Centred Design for legal professionals and legal business. Dubbed by The Legal Forecast as one of the first ‘Legal Designers’ and the host of the world’s first Legal Design Summit, Meera continues to lead and actively contribute to the discourse on the evolving role of design in law as well as corporate learning and development. Meera is a trusted advisor to some of the largest brands, corporations, law firms and in-house legal teams. She also co-teaches with professors at law schools, is a frequently requested keynote speaker at global innovation conferences
and company retreats and is a contributing author to various platforms on the topics of design in law, modern work and leadership. She holds multidisciplinary qualifications in law, design management and business.

Episode 19: Will AI Cause Lawyer Extinction, Jim Chiang?

Jim Chiang.

We kick off the second season with Jim Chiang, the CEO and Founder of My Legal Einstein.After having a relaxing summer break and resting our brains we are back with a bang!

Artificial Intelligence is such a hot potato in the legal industry it deserves an episode of its own. And there certainly can’t be value adding AI without design thinking behind it. We are joined by Jim Chiang who is a pioneer when it comes to AI and is now leading My Legal Einstein on its journey to help lawyers find better ways of working.

We lawyers are known for our not so functional ways of working. Most of our processes are based on manual work and we still do a lot of copy-pasting. A few years back there was a lot of discussion about whether or not the robots are going to take over the legal work but we are still at the place where we lack imagination of how to add AI to our work. But this is where Jim can help us lawyers. His examples are so practical that AI actually makes sense, finally. 

The  systems at the moment don’t include high-level reasoning or thought and computers can only do what us humans have taught them to do. One of the goals for Legal Design is to find better ways for lawyers to work so that we can focus on actual legal work and problem solving  instead of wasting our time copy-pasting. But how do we make sure that we don’t teach AI our bad processes and up with AI that just knows how to copy-paste? 

After talking to Jim, we can safely encourage you to set your alarm clocks for tomorrow morning, there is still a need for human lawyers and legal designers. But with the help of AI the future might be a little brighter for lawyers and other professionals working in the legal industry because AI can enhance our ability to perform our tasks and optimize our practices. Tune in to our discussion with Jim to learn what you can expect from AI.

Jim Chiang, CEO and Founder, My Legal Einstein – Before starting My Legal Einstein, Jim led the AI engineering teams at Conga and Icertis, the two market leaders in the CLM (contract lifecycle management) product space.  Jim has served multiple executive roles leading product and engineering organizations.  Jim has over 20 years of experience in big data analytics and AI algorithm development.  Jim holds a Bachelors of Engineering from MIT.

18. Episode: Myth Busting Contract Design with Stefania Passera

Stefania Passera.

“As many other things more or less abstract in the world surrounding us, contracts are man-made. If they are man-made, they are designed.. The fact that there’s a lack of design doesn’t mean it’s not designed, it’s bad design. We might as well do good design that is self-aware.” says Stefania Passera. 

Many people associate legal design with designing of contracts, but actually contract design is its own unique form of design that can have many other purposes than just making the legal aspects more understandable. Contracts can work as effective tools for preventing legal conflicts by supporting business, brand or social relations between contracting parties. However, these different purposes can be reached only when contracts are designed to fit them. 

In the last episode of the spring season 2021, Henna and Nina are joined by Stefania Passera, to bust myths about contract design and legal design. Stefania is an information designer and a legal design pioneer who has worked with many lawyers to help them make law more user-friendly. We also talk about legal design from a designer’s perspective. 

In an ideal world all the contract designing, and legal designing,  would be done in multidisciplinary teams of lawyers and designers. However, there is often a lack of resources to do this and lawyers might want to design legal documents and concepts themselves.  Stefania gives tips to these lawyers on how to make law better and more understandable and functional for the end-users.

Stefania Passera is an information designer and a legal design pioneer. For over 10 years, Stefania has been helping her clients to simplify, visualize, and make user-friendlier their contracts, policies, and other legal documents. Born in Italy and based in Espoo, Finland, she is the founder of contract and legal design consultancy Passera Design and assistant professor at University of Vaasa, Finland. Moreover, she is Contract Designer in Residence at World Commerce & Contracting, a co-author of the Legal Design Manifesto, and a co-founder of Legal Design Alliance. In 2020 she received the European Women of Legal Tech Award.

16. Episode: Systemic Change in Law with Nóra Al Haider

Nóra Al Haider.

Good news guys! In order to make law better, lawyers don’t have to become designers or coders. But what we need to have are curiosity and an open mindset. In this episode Henna and Nina are joined by Nora Al Haider to discuss how to make more of a systematic change in law.  

Quite often, lawyers see legal problems only in a legal way. But because law is interlinked to other systems, we have to start inviting other disciplines into the space of law without judgement. And we have to go beyond design and simply start to ask other professionals how they solve problems and explore in multidisciplinary teams. And when we learn new ways to solve problems from other disciplines, we create new methodologies and that is where the change begins.  

Nowadays, the legal industry turns to legal design and legal technology when trying to find a way towards more human-centric law, but those two are not going to solve our problems alone. We need more systematic change and we have to make sure that the projects aiming to change the law and the legal system aren’t just single projects happening here and there. Because of her unique and interesting career path and background, Nora can see the differences between the American and European legal systems and she shares her insights on what should be done in both systems in order to make law more accessible in a more sustainable way.

Nóra Al Haider is the Policy and Design Lead at the Stanford Legal Design Lab. Nóra is a multilingual lawyer and interdisciplinary researcher from the Netherlands. She combines the fields of law, design and tech to increase access to justice and equity in the legal system. 

Her pioneering and innovative creations from social media bots that provide legal advice to analyzing the legal needs of users on online platforms earned her international acclaim in the legal field. Nóra’s legal design projects and interactive art installations have been spotlighted at courts, bar associations, legal organizations and in law schools around the world. She is driven by merging various disciplines, processes, and methodologies to enact systemic change in the justice system. Nóra holds a Bachelor (honours) and Research Master in Law from Utrecht University.

15. Episode: Designing Professional Services for Future with Sebastian Hartmann

Sebastian Hartmann.

“We are not just delivering consulting services, accounting services or legal services anymore, it’s actually solutions. This is a huge and fundamental mindset shift for our industry.” says Sebastian Hartmann.

In this episode Henna and Nina talk to Sebastian Hartmann about how to shape law firms, and other professional service firms, for the future and how design thinking plays a role in the change journey. Legal industry has been talking about the change and the future for the past twenty years but now we are actually living the change. Old business models are outdated and our clients are expecting us to deliver solutions, instead of just services. New business models require new management play books and new career paths for lawyers.

But how to drive this change and make sure that the organizations are ready for the future and where to start the innovation work? From Sebastian’s point of view, design already shapes the way many legal businesses operate today but there is still a lot to do. Collecting and analyzing data will play a key role in future ready service firms but there is also a big demand for multidisciplinary teamwork and collaboration between firms that once were just rivals.

Sebastian Hartmann works at the intersection of knowledge work and technology at KPMG. With his teams, he actively influences, shapes, leads and manages the strategies and resulting digital transformation journeys of people-centered and knowledge-driven organizations, e.g. at Fortune 500, DAX companies and leading B2B service providers.

At KPMG, Sebastian enjoys shaping the firm’s digital transformation – and works hand in hand with leading technology companies and other professional services firms as clients and alliance partners. He together with his teams have shaped strategies and their execution across all of KPMG’s lines of business, designed digital and next gen solutions, and driven cultural and organizational transformation programs – and achieved significant growth and profitability contributions.

Sebastian sees the digital transformation and evolution of knowledge work as an incredible opportunity for everyone involved. Being part of this journey and shaping some of the stepping stones for knowledge workers (like special matter experts, consultants, lawyers, auditors, designers and many others) and their clients is a key driver of his motivation every single day.

Read more about the Solution Design Canvas on LinkedIn here.